Hello and thanks for stopping by. I’m a digital creative with over 15 years of in-house and agency experience. I combine five years as a manager with senior-level creative skills on lifestyle, CPG, financial and purpose-driven brands. My expertise centers around e-commerce, photography art direction, branding, digital concepting/design and creative leadership.

My career began at OLSON in Minneapolis as an associate designer, progressing to digital director in the five and a half years I spent there. I primarily worked on Target, cutting my teeth on a wide variety of digital projects within their fashion, home and beauty categories. I progressed to art director within the home category and eventually to digital director overseeing a team of nine consisting of designers, copywriters and art directors dedicated to Target.com.

I relocated to the West Coast in 2014 after a lifetime of enduring Minnesota winters. Since then I've accumulated experience both in-house and on the agency side, freelance and full-time, at companies ranging from small agencies to cutting-edge lifestyle brands.

EXPERTISE

E-commerce
Branding
Photography art direction
Creative direction + strategy
Digital concepting + design
UI design
Creative recruitment and mentorship
Creative operations optimization

SKILLS

Applications
Photoshop, InDesign, Illustrator, After Effects, Acrobat Pro, InVision, Keynote, Microsoft Office, Google Workspace, Asana, Trello, JIRA, Slack, WorkFront, Smartsheet

Technical Savvy
Familiarity with HTML, custom CMS, CSS/Responsive Design, Java, Flash